Lil Nas X’s Viral Marketing Success

Lil Nas X has found a recipe to create internet-breaking songs and viral marketing that few other artists have. His song “Montero” debuted at number one and his current single, “Industry Baby,” at number two. Today when I am writing this, both of them remain in the top ten in the charts and Montero has stayed on the charts for 18 weeks.

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Rebecca Smart Bakken

Rebecca Smart Bakken

Rebecca is a tech entrepreneur driving change in the new music industry through innovative marketing strategies. Specialising in content marketing for musicians